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How to Prevent Fabric Wear and Color Fading

Give your most cherished textiles the long life they deserve by caring for them properly. Washing less frequently helps prevent wear and color fading—so you can enjoy your favorite garments, bedding, table linens, and decorative cushions for much longer.

Wear and Tear from Ironing and Washing

Using a traditional iron flattens and compresses fabric fibers, causing them to wear out faster. A garment steamer, on the other hand, is far gentler and significantly reduces fiber damage.

Frequent washing is also harmful to textiles. Studies show that excessive washing shortens the lifespan of fabrics due to exposure to detergent, heat, mechanical action in the drum, and contact with other garments. Fibers break down, fabrics thin and pill, colors fade, and clothing loses its shape. Even the CEO of Levi’s advises against washing jeans, noting that he hasn't machine-washed his own jeans in over 10 years to preserve the fabric, color, and fit.

Less Washing and Ironing Equals Longer-Lasting Textiles

While underwear must be washed daily, most other garments can follow the advice of Stella McCartney: “If you don’t absolutely have to wash it, don’t.” Machine-washing is often unnecessary and damaging—fabrics deform, colors fade, and clothes wear out more quickly. Instead, spot-clean stains when needed to keep garments fresh without a full wash.

Use a Handheld Steamer

The specially designed plate pattern on the STEAMRS handheld steamer, combined with warm steam, lifts textile fibers without damaging them. This process mimics natural air drying, which is far gentler than the pressure and heat of a traditional iron—especially for delicate fabrics.

Using a handheld steamer is also incredibly fast. It’s the perfect solution for busy lifestyles, helping you look fresh, polished, and wrinkle-free in no time.

The Underside of the Steamer

The STEAMRS steamer is equipped with a uniquely crafted metal plate that optimizes steam flow and fiber care. This thoughtful design ensures effective wrinkle removal while preserving the quality of your garments with every use.